Business Format


Business Format Overview


Hypermart

Since becoming part of Indonesian families, Hypermart has grown into one of the largest hypermarket chains in the country. We are committed to providing quality products, affordable prices, and a comfortable shopping experience to meet the daily needs of our customers.

We understand that customers seek practical, complete, and efficient shopping solutions. That’s why Hypermart offers a wide range of products from fresh food and household essentials to electronics all in one place. Our more compact store layout, intuitive shopping flow, and modern store atmosphere are designed to ensure a pleasant experience for every visitor.

By continuously innovating and adapting to evolving shopping behaviors, Hypermart is committed to being a trusted shopping partner for Indonesian families today and in the future.


Foodmart

In the midst of a busy routine, Foodmart Fresh and Foodmart Primo are here to offer a pleasant and practical shopping experience.

For those of us who prioritize freshness and quality, Foodmart Fresh provides a wide selection of fresh ingredients, baked goods, and ready-to-eat meals making everyday shopping easier. For a more premium experience, Foodmart Primo offers a comfortable atmosphere with curated international products, a wider range of fresh selections, and spacious ready-to-eat dining areas. Whether you’re grabbing a quick bite or enjoying a coffee break, these stores are designed for the modern, urban shopper seeking both convenience and quality.


Hyfresh

Launched at the end of 2019, Hyfresh is MPPA’s latest store format featuring a community supermarket concept with a strong focus on fresh products and groceries. HyFresh is designed to attract middle-class households in meeting their daily shopping needs.

Combining the characteristics of a mini hypermarket with supermarket operations close to the community, Hyfresh is an ideal FMCG format that complements Hypermart’s core focus. This concept integrates the strengths of both hypermarkets and supermarkets into a single store, offering consumers quality products and a comfortable shopping experience with a more efficient operational approach.


Boston Healty & Beauty

Boston is more than just a store; it is a modern and easily accessible health and beauty solution. We understand our customers’ needs for quality products that support a healthy lifestyle and a confident appearance.

With a comfortable and welcoming store concept, Boston offers a pleasant and convenient shopping experience. We provide a wide range of trusted health and beauty products, allowing customers to find everything they need in one place.


FMX

In today’s busy life, FMX serves as an easily accessible minimarket located in strategic places such as malls, apartments, hospitals, and office buildings. With a modern store design and spacious ready-to-eat food area, FMX makes it easy for customers to quickly buy daily essentials and enjoy their favorite snacks.

Beyond a wide product selection, FMX also offers financial services like ATMs, phone credit top-ups, and bill payments—all in one place for maximum convenience. FMX is the perfect choice for those who value practicality without compromising on quality.